Hi, I’m Brooke Lowman
Your new Head of Marketing (hopefully)
Wanna’ know the secret to being an awesome
Head of Marketing?
Or if you’re more a fan of the “corporate speak” way of saying it…
Over the last 13 years, I have honed my skill set to help companies build their long-term vision for multi-touch customer journeys along with the day-to-day operations of running multiple campaigns with a keen eye towards performance KPIs.
Design + Web
Video
Skills
Experience
Education
Contact
Relevant Skills
In addition to my current position as Marketing Director for a Silicon Valley startup, I also operate my own creative branding and digital marketing agency for small to medium sized businesses (SMB).
%
Strategize
I’m great at communicating efficiently, with a focus on listening to understand versus listening to respond.
I’m a creative person all around, but my strength lies in my ability to reverse engineer projects to completion. I’m a skilled non-linear thinker and can break down projects into manageable tasks to be completed on time.
%
Implement 
Creating and teaching companies and individuals to build powerful brands and websites that connect with their audiences is my jam. Making sure every touchpoint is on message is my goal.
I have strong presentation skills for pitches and proposals utilizing powerful digital software like CRM’s, webpages, slideshows, and more.
%
Optimize
Since marketing strategies require maintenance and analytics, I’m able to balance professionalism with approachability, relatability, and FUN so everyone feels like their voices are being heard and their goals are being reached.
No one wants to work with/for someone that doesn’t understand them on their own level.
I’ve worked on some pretty cool projects

brand identities developed

websites launched

marketing campaigns built

~$ of annual budget managed
Action + Implementation
The best laid plans mean nothing
if they forever live in a spreadsheet
and never see the light of day.
INDIVIDUALITY + Diversity
No one else can be YOU. The more unique ideas, perspectives, and experiences, the better the result.
approachability + openness
Humans want to feel seen, heard, and understood, whether this is in marketing or inside your own team.
efficiency + profitability
Numbers and analytics are the holy grail of marketing. Focus on identifying gaps and optimizing first.
Ownership + initiative
Be proactive and accountable for your work and leave things better than when you found them.
Values
Here’s what I believe… at this level of employment, everyone that applies is likely capable. Everyone is probably qualified and has great experience and can check the majority of your boxes.
But who we are as a person is what truly sets us apart.
If you feel like these values are in alignment with your organization (because I do), then we’ll probably be a great fit!
See work examples below
Software + Technical Proficiencies
- HubSpot 92%
- Wordpress + Divi 95%
- On-brand copywriting 92%
- Adobe InDesign 99%
- Adobe Illustrator 93%
- Adobe Photoshop 95%
- Adobe Premiere + AfterEffects 84%
- Photography 87%
- Videography 62%
Design + Web
Video
Skills
Experience
Education
Contact
Download a Printable resume

Marketing director
July 2022 – Present (1 yr)
- Collaborate with C-Suite to develop & implement long- and short-term marketing campaigns across 5 global regions for an early-stage startup.
- Define, develop, and deliver visual design systems and brand experiences both internally and externally (guidelines, best practices, tools, relationships, etc.).
- Actively participate in $500k+ budget development, allocating resources to initiatives that move the needle.
- Lead project management for the marketing team, including cross-functional efforts, and continuously work to refine processes to streamline efficiencies.

Owner + Director of Creative, Brand, and Marketing
(Self-Employed)
Nov 2016 – Present (6 yrs 7 mos)
- Work with SMBs to design marketing strategies that increase awareness, optimize client acquisition with automation/funnels, and execute a powerful visual presence across all media channels.
- Design, develop, and execute brand identities and map customer journeys to ensure key touchpoints are in alignment across the entire campaign.
- Lead and grow a 100% remote team of creative independent contractors.
- Ongoing coaching for clients to maintain and optimize their systems including:
- conversion-based messaging
- sales-generating websites, landing pages, copywriting, emails, etc.
- video editing and production
- digital courses creation and membership sites
- webinars, live and online lead generation, and thought leadership

Senior Branding + Creative Director
May 2013 – Jun 2018 (5 yrs 2 mos)
- Worked closely with cross-functional teams (engineering, sales, etc.) to maintain a consistent and powerful message across all media platforms.
- Manage and execute an annual budget of $600k+ for (1) print and digital advertising, (2) industry trade shows, hospitality, and networking events, (3) customer training conferences, and (4) digital marketing expenses.
- Assisted in hiring, supervising, and coaching our in-house team (3 members) of social media and video production contractors and interns to ensure proper brand representation.

Art Director
Dec 2012 – May 2013 (6 mos)
- Designed and produced advertising content for TulsaPets magazines including working with account executives to produce effective ad campaigns that achieved the customers’ business goals.
- Designed content for TulsaPets magazine including editorial layout, advertising design and placement, and print production.

Graphic Designer
May 2012 – May 2013 (1 yr 1 mo)
- Designed and produced advertising content for TulsaPeople and Intermission magazines including working with account executives to produce effective ad campaigns that achieved the customers’ business goals.
- Designed content for Intermission magazine including editorial layout, advertising design and placement, and print production.
Design + Web
Video
Skills
Experience
Education
Contact

Bachelor of Science in Business Administration
Marketing Major with Minors in Management & Human Resource Management
2014 – 2016

Associate in Applied Sciences in Graphic Design Technology
2010 – 2012
Portfolio of work
“I loved working with Brooke! She did an amazing job of really getting into what it was that I needed and wanted and asked me the tough questions that really made me think (THANK YOU!). She was able to help me with brand clarity and direction AND building a website, which was so awesome and time saving. She is so easy to talk to and professional and I would definitely work with her again.”
– Megan Naasz, Allay Accounting
Portfolio of work
“I loved working with Brooke! She did an amazing job of really getting into what it was that I needed and wanted and asked me the tough questions that really made me think (THANK YOU!). She was able to help me with brand clarity and direction AND building a website, which was so awesome and time saving. She is so easy to talk to and professional and I would definitely work with her again.”
– Megan Naasz, Allay Accounting
Client Example: The Efficient/Creative
View client website
Client Example: Larkin Life Coaching
View client website
Client Example: Whozits and Whatzits
View client website
“This process was so fun! I had been trying for so long to get my voice to sound like ME and Brooke totally nailed it. I love my website copy! It’s fun, funny, and gets people excited to learn more about working with me! It finally feels right and I’m so excited to show it off!”
– Tammy Scott, The Createry

“This process was so fun! I had been trying for so long to get my voice to sound like ME and Brooke totally nailed it. I love my website copy! It’s fun, funny, and gets people excited to learn more about working with me! It finally feels right and I’m so excited to show it off!”
– Tammy Scott, The Createry
Client Example: Counted Confections
View client website
Client Example: New Path Health
View client website

– Allison Greco, Continuous Improvement International
– Allison Greco, Continuous Improvement International
Client Example: Karey Kapell
View client website
Design + Web
Video
Skills
Experience
Education
Contact
Video Production + Editing
These videos were produced, and edited by me at ABB in 2016. These showcase my proficiency level in Adobe Premiere and Adobe After Effects, as well as my ability to produce and direct for the videography process from start to finish.
Wanna’ get in touch?
I want to make sure it’s a perfect fit for everyone, so please don’t hesitate to reach out with any questions! I look forward to hearing back from you. Thanks again for your time!
brookelowman@gmail.com
Phone
(918) 906-3693